Rate Your Offer
How strong is your offer? Get a 0-100 score based on Alex Hormozi's $100M Leads principles. Fix your guarantee, clarity, and urgency.
Is it immediately obvious what you are selling and who it is for?
Does the perceived value visibly outweigh the cost? (10x rule)
Is there a compelling reason to buy NOW rather than later?
Is there a limited quantity or availability? (Real or implied)
How safe is it for the prospect to say yes? (Money-back, etc.)
Do you include extras that handle objections or add utility?
Verdict
Weak Offer. Revisit the core value proposition and guarantee.
Offer Strength Score
Advertising is just an amplifier. If your offer is weak, no amount of ad spend will fix it. Use this calculator to rate your offer against the 6 pillars of a Grand Slam Offer.
The 6 Pillars We Grade
- Clarity: Can a 5th grader understand it?
- Specificity: Do you promise a specific result?
- Proof: Do you have evidence it works?
- Risk Reversal: purely logical? Do you have a guarantee?
- Differentiation: Are you a commodity or a category of one?
- Urgency: How fast do they get the result?
What you get
- 0-100 Score: A brutal, honest rating of your current offer.
- Breakdown: See exactly which area is dragging you down.
- Action Plan: 3-5 specific tweaks to instantly increase your conversion rate.
Frequently Asked Questions
Q: What is a "good" score? A: Anything above 80 is excellent. If you are below 50, you are likely struggling to get ads to convert.
Q: Does this work for services? A: Yes, it is optimized for High Ticket Services, Agencies, and Coaches, but the principles apply to SaaS and Ecom too.
Q: How do I improve my Risk Reversal? A: You don't always need a money-back guarantee. You can offer a performance guarantee ("We work for free until X") or a service guarantee.