Ecommerce Growth
Ecommerce Creative Testing System (30-Day Meta Ads Playbook)
A practical 30-day creative testing system for Ecommerce Meta ads: angles, hooks, variants, measurement, scaling rules, and templates.
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Insights
Playbooks for modern growth.
Practical frameworks built from performance work, not theory.
The Core Systems
The three engines we install to drive revenue.
SaaS Growth
The SaaS Demand System: How to Capture High-Intent Demos Without Gated Content
Why the 'ebook funnel' is dead, and how to build a demand generation engine that drives qualified pipeline, not just lead volume.
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Founder Marketing
The Founder Content Engine: Turning LinkedIn Views into Revenue
Stop chasing likes. Start building authority. The exact content framework we use to turn founders into industry thought leaders.
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Ecommerce Growth
SaaS Growth
Founder Marketing
AI Automation
Performance Creative
Ecommerce Growth2/18/2026
Ecommerce Tracking: GA4 Events, Meta CAPI, and Attribution Basics | Social Surge Media
A practical ecommerce tracking guide: GA4 events, Meta Pixel + CAPI, UTMs, attribution pitfalls, and a simple measurement framework to improve reporting and scaling.
Ecommerce Growth2/18/2026
Offer + Landing Page Match: Why Ecommerce Ads Fail (Even With Good Creatives)
Learn why ecommerce ads fail despite good creatives: offer mismatch, weak landing pages, trust gaps, and how to align ads, offers, and PDPs to improve conversion and CAC.
Ecommerce Growth2/18/2026
Ecommerce Retention: WhatsApp + Email Flows That Increase Repeat Purchases
A practical retention playbook for ecommerce: WhatsApp + email flows, timing, copy examples, segmentation, and what to track to increase repeat purchases profitably.
Ecommerce Growth2/18/2026
Google Shopping for Ecommerce: Setup, Feed Hygiene, and What to Track
A practical guide to Google Shopping for ecommerce: Merchant Center setup, product feed hygiene, Performance Max basics, tracking, and a KPI framework to scale profitably.
Local SEO2/9/2026
Mastering Digital Marketing in Guwahati: A Local Business Guide
A practical guide to digital marketing in Guwahati: local SEO, Google Business Profile, social media, and AI automation to drive leads and sales for Assam businesses.
Product Page CRO2/5/2026
Product Page CRO Checklist: 25 Fixes That Increase Conversion
A practical CRO checklist for ecommerce product pages: trust, clarity, UX, speed, offers, copy, and mobile fixes. Use this to increase conversion rate.
Ecommerce Growth2/5/2026
MER vs ROAS: What Ecommerce Brands Should Actually Optimize For
MER vs ROAS explained for Ecommerce: what each metric means, when it lies, what to track instead, and a practical dashboard framework for profitable scaling.
Founder Marketing2/4/2026
Personal Branding in India: A Practical System to Build Authority and Leads
A practical personal branding system for founders and professionals in India: positioning, content pillars, LinkedIn workflow, proof assets, AI-assisted repurposing, and lead capture.
India1/19/2026
The Explosive Growth of Digital Marketing in India (2026)
Exploring the trends driving India's digital revolution and what it means for global brands.
Assam1/19/2026
Why Your Guwahati Business Needs a Digital Strategy Now
Moving beyond traditional word-of-mouth in the fast-growing and competitive market of Assam.
AI1/15/2026
The Future of AI in Digital Marketing: 2026 and Beyond
Discover how autonomous agents and predictive analytics are reshaping the marketing landscape.
Social Media1/10/2026
Social Media Algorithms Decoded: What Works Now
A deep dive into the latest changes on Instagram, TikTok, and LinkedIn.